Admissions enquiry campaign for a coaching institute
Sample project: a structured Google and Meta campaign plan for an admissions season.
Identity refresh for a neighbourhood café
Sample project: how we would approach a full identity refresh for a local café moving into a new location.
Sample project. This page shows how we would approach this kind of brief. It is not a client case study and contains no client results.
The challenge
A well-loved local café was opening a second outlet and needed an identity that felt more contemporary while keeping the warmth regulars recognise.
Strategy and execution
Run a short discovery with the owners and regulars, define brand personality, explore two identity directions and roll the chosen one out across menus, signage and social templates.
More work
Mobile-first website for a healthcare clinic
Sample project: planning and building a fast, accessible clinic website with appointment enquiries.
Instagram content system for a fashion boutique
Sample project: a repeatable content system for product launches and everyday posting.
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